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Big I Buzz - March 12, 2025

Posted By Kim Fiene, Wednesday, March 12, 2025

 

Happy Wednesday! In this week's Big I Buzz: what to expect for the 2025 tornado season. Plus, a look at how tariffs will impact the insurance industry.


What's In Store for the 2025 Tornado Season?

With spring just around the corner, now is the time to prepare for the possibility of severe weather. In 2024, the U.S. recorded its second-highest number of tornadoes in a single year, with 1,855 confirmed twisters. As spring arrives, severe weather is expected to ramp up again, with AccuWeather predicting that regions outside traditional Tornado Alley may continue to face the worst of these storms. A high-pressure system over the Southwest could suppress thunderstorms in the Plains, while unusually warm Gulf waters may fuel severe storms and tornadoes in the Mississippi Valley.


Looking ahead, thunderstorms are expected to become more widespread in May, impacting the Midwest, mid-Atlantic, and Tornado Alley. Additionally, derechos could pose an increasing threat from late spring into summer. However, overall tornado activity is projected to be lower than in 2024, with an estimated 1,300 to 1,450 twisters this year, including 75 to 100 in March, 200 to 300 in April, and 250 to 350 in May. Read more here.


Tariffs Will Negatively Affect Insurance Industry, Says AM Best

AM Best analysts warn that proposed U.S. tariffs on imports from Canada, Mexico, and China could negatively impact the insurance industry, particularly homeowners’ and auto insurance. A senior director at AM Best highlighted that supply chain disruptions in the auto sector could drive up repair and replacement costs, posing a financial challenge for insurers. Modern vehicles, equipped with advanced technology, are already expensive to fix, and tariffs may further inflate those costs.


Similarly, the homeowners’ insurance market could see rising expenses as tariffs increase the cost of building materials like lumber. As a result, replacement costs are expected to increase. Read more here.


 

For more news, check out the Action News section of our weekly e-newsletter, Big I Buzz. If you aren’t subscribed, click here to add your email to our emailing list.


Tags:  big i buzz  insuring Wisconsin  wisconsin independent insurance association  wisconsin insurance agency help  wisconsin insurance blog 

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Big I Buzz - March 5, 2025

Posted By Kim Fiene, Wednesday, March 5, 2025

 

Happy Wednesday! In this week's Big I Buzz: Liberty Mutual plans to retire the Safeco brand in 2026. Plus, the Supreme Court schedules arguments in an ACA case defended by the Trump administration.


Liberty Mutual to Sunset Safeco Brand in 2026

Liberty Mutual has announced plans to retire the Safeco brand in 2026, consolidating all personal lines products under the Liberty Mutual name. Safeco, acquired by Liberty Mutual in 2008, has been a significant brand for independent agents selling home, auto, and specialty insurance. The transition aims to simplify operations and unify marketing efforts across distribution channels. Current Safeco customers will maintain their existing policies and agent relationships throughout this change. Read more here.


Supreme Court Schedules Arguments in Case Where Trump Administration is Defending ACA

The Supreme Court has set April 21 as the date for arguments in a case that could determine the legality of the ACA's mandate for insurers to cover specific preventive services. In an unexpected decision, the Trump administration announced it would uphold the Biden administration’s defense of the mandate. Some legal experts believe the Justice Department’s arguments suggest an effort to grant Health and Human Services (HHS) Secretary Robert F. Kennedy Jr. significant authority over an independent government task force. Read more here.



For more news, check out the Action News section of our weekly e-newsletter, Big I Buzz. If you aren’t subscribed, click here to add your email to our emailing list.


Tags:  big i buzz  government affairs  insuring Wisconsin  wisconsin independent agent  wisconsin independent insurance association  wisconsin insurance agency help  wisconsin insurance blog 

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Big I Buzz - February 26, 2025

Posted By Kim Fiene, Wednesday, February 26, 2025

 

Happy Wednesday! In this week's Big I Buzz: It's Flood Safety Awareness Week in Wisconsin—get tips to stay prepared. Plus, a reminder from the U.S. Department of Agriculture about upcoming crop insurance deadlines.


Wisconsin Flood Safety Awareness Week - February 24-28, 2025

Flooding is one of the most frequent and destructive natural disasters, impacting individuals, families, and communities across Wisconsin. Understanding the risks and taking proactive steps can make all the difference in staying safe. To promote flood preparedness, Governor Tony Evers has declared February 24-28 as Flood Safety Awareness Week in Wisconsin. Stay prepared by:

  • Checking your sump pump to ensure it’s functioning properly.
  • Identifying flood-prone roads and planning alternate routes.
  • Elevating items in your basement to prevent damage.

Get more tips here.


USDA: Upcoming Crop Insurance Deadlines

The U.S. Department of Agriculture (USDA) is reminding agricultural producers that deadlines to apply for or modify crop insurance coverage for the 2025 crop year are fast approaching. Sales closing dates vary by crop and location, with key deadlines on Feb. 28, March 15, and April 15. Federal crop insurance is a vital tool for managing revenue risks, offering options like Whole-Farm Revenue Protection and Micro Farm coverage. Producers are encouraged to review their policies and meet with their crop insurance agents to ensure they have the right coverage in place. Read more here.

 

 

For more news, check out the Action News section of our weekly e-newsletter, Big I Buzz. If you aren’t subscribed, click here to add your email to our emailing list.

Tags:  big i buzz  IIAW news  independent insurance agents  insuring Wisconsin  wisconsin independent agent  wisconsin independent insurance association  wisconsin insurance agency help  wisconsin insurance blog 

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Big I Buzz - February 19, 2025

Posted By Kim Fiene, Wednesday, February 19, 2025

 

Happy Wednesday! In this week's Big I Buzz, ten home insurance myths debunked. Plus: how embedded insurance is transforming retail.


10 Home Insurance Myths Debunked

Think you know the ins and outs of home insurance? Many common beliefs about coverage, claims, and costs are actually misconceptions. Learn about ten of the biggest home insurance myths to help homeowners make informed decisions. Read more here.


Insurers Risk Losing Out if They Ignore Embedded Insurance Opportunities

Embedded insurance is no longer just an emerging trend—it’s becoming a core strategy for retailers looking to enhance customer experience, build loyalty, and unlock new revenue streams. With global gross written premiums projected to reach $700 billion by 2030, the opportunity is undeniable. Success in this space hinges on seamless integration, customer trust, and regulatory compliance. Retailers and insurers that collaborate effectively can tap into a growing market. Read more here.

 

 

For more news, check out the Action News section of our weekly e-newsletter, Big I Buzz. If you aren’t subscribed, click here to add your email to our emailing list.


Tags:  big i buzz  insuring Wisconsin  wisconsin independent insurance association  wisconsin insurance agency help  wisconsin insurance blog 

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Big I Buzz - February 12, 2024

Posted By Kim Fiene, Wednesday, February 12, 2025

 

Happy Wednesday! In this week's Big I Buzz: Five ways to prepare for the end of the hard market, plus tips for overcoming hesitancy in life insurance sales.


5 Ways to Prepare for the End of the Hard Market

For quite some time, the hard market has made it challenging for agents to secure affordable coverage for their clients—when coverage was even available. Now, there are signs that conditions are improving. With the market shifting, insurance agencies should focus on positioning themselves for long-term success. The steps taken today will play a key role in how well they navigate the soft market cycle that lies ahead. Read more here.


Overcoming ‘I Need to Think About It’ in Life Insurance Sales

Few things frustrate salespeople more than hearing, “I need to think about it.” For many life insurance agents—especially those who are new or part-time—this is one of the toughest objections to overcome. In some ways, it can feel even worse than a flat-out “I’m not interested” because at least then, you know where you stand. A successful sales call should build momentum, much like a snowball rolling down a mountain—starting small, gaining speed, and becoming unstoppable. But if that snowball isn’t packed tightly from the start, it’s more likely to crumble along the way. Learn how you can set yourself up for success from the very beginning of your sales presentation. Read more here.



For more news, check out the Action News section of our weekly e-newsletter, Big I Buzz. If you aren’t subscribed, click here to add your email to our emailing list.

Tags:  big i buzz  IIAW  insuring Wisconsin  life insurance  wisconsin independent insurance association  wisconsin insurance blog 

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Big I Buzz - February 5, 2025

Posted By Kim Fiene, Wednesday, February 5, 2025

 

Happy Wednesday! In this week's Big I Buzz: Agency mergers and acquisitions dipped 10% in 2024. Plus, North American companies prepare for the impact of new tariffs.


Agency M&A Down 10% in 2024

Agency mergers and acquisitions dropped 10% in 2024, marking a slowdown in industry deal activity. Economic conditions, higher interest rates, and valuation concerns have contributed to the decline. Despite the slowdown, independent agencies remain attractive to buyers, and strategic deals are still happening. Experts suggest that market shifts may lead to more selective acquisitions moving forward. Read more here.


North American Companies Brace for Fallout From Tariffs

The “wait and see” period on tariffs is over for North American companies as new U.S. tariffs on Canada, Mexico, and China create fresh challenges across industries. Executives are bracing for higher costs, potential supply chain disruptions, and shifting production strategies to mitigate the impact. While large corporations may have flexibility, smaller businesses reliant on foreign parts could face significant hurdles. Experts warn tariffs could lead to higher consumer prices, with industries from autos to retail feeling the strain. Read more here.



For more news, check out the Action News section of our weekly e-newsletter, Big I Buzz. If you aren’t subscribed, click here to add your email to our emailing list.


Tags:  big i buzz  insuring Wisconsin  wisconsin independent insurance association  wisconsin insurance agency  wisconsin insurance agency help  wisconsin insurance blog 

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Big I Buzz - January 29, 2025

Posted By Kim Fiene, Wednesday, January 29, 2025

Happy Wednesday! In this week's Big I Buzz: Workers’ comp sees an increase in advanced medical practitioners. Plus, the pet insurance market continues to grow.


Comp Sees Increase in Advanced Medical Practitioners Treating Workers

The workers' compensation industry has seen a growing reliance on nurse practitioners and physician assistants for initial medical visits, largely due to physician shortages. According to a Workers Compensation Research Institute report, physician-led first visits dropped from 81% in 2013 to 60% in 2022, while visits with physician assistants and nurse practitioners nearly doubled. Despite provider shortages, the report found minimal impact on claim costs, disability duration, or types of care provided. The use of advanced practitioners varies by state, with higher reliance in Indiana, Nevada, New Mexico, and North Carolina. Rural areas also saw an increase, with nurse practitioners handling 26% of first visits in 2022. Read more here.


Growth of Pet Insurance Continues as Market Could Reach $4.5B

The pet insurance industry has experienced significant growth, with premiums reaching over $3.4 billion in the first three quarters of 2024 and projections suggesting a total of $4.5 billion for the year. This surge is attributed to rising veterinary costs and an increase in pet ownership; for instance, U.S. households owned 87.9 million dogs and 73.8 million cats in 2024. Notably, pet insurance now accounts for about 10% of the inland marine insurance market. However, the sector faces challenges due to escalating veterinary expenses, leading some insurers to adjust their policies. The market remains concentrated, with the top 10 insurers holding 90% of the market share. Read more here.



For more news, check out the Action News section of our weekly e-newsletter, Big I Buzz. If you aren’t subscribed, click here to add your email to our emailing list.

Tags:  big i buzz  insuring Wisconsin  wisconsin independent insurance association  wisconsin insurance agency help  wisconsin insurance blog 

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Big I Buzz - January 22, 2025

Posted By Kim Fiene, Wednesday, January 22, 2025

Happy Wednesday! In this week's Big I Buzz: California expands moratorium on homeowners insurance cancellations and non-renewals. Plus, empowering employees through constructive feedback.


California Expands Moratorium on Homeowners Insurance Cancellations, Non-Renewals

California Insurance Commissioner Ricardo Lara has extended emergency insurance protections for Southern California homeowners, adding more ZIP Codes to the mandatory one-year moratorium on insurance non-renewals and cancellations.


This expansion covers residents in and around the ZIP Codes impacted by the Palisades, Eaton, Hurst, Lidia, Sunset, and Woodley fires in Los Angeles County, as outlined in Gov. Gavin Newsom’s Jan. 7 emergency declaration. These protections apply for one year, even if no loss was incurred. Read more here.


Empowering Employees Through Constructive Feedback

Feedback is a powerful tool to foster communication, trust, and growth within an organization. Thoughtful, specific feedback helps employees improve, strengthens team relationships, and boosts morale. Leaders should provide timely, solution-oriented feedback with clear examples to empower employees and encourage development. Creating a culture of continuous feedback, where input is valued and regularly sought, drives ongoing improvement and success. Read more here.



For more news, check out the Action News section of our weekly e-newsletter, Big I Buzz. If you aren’t subscribed, click here to add your email to our emailing list.

Tags:  big i buzz  insuring Wisconsin  wisconsin independent insurance association  wisconsin insurance agency help  wisconsin insurance blog 

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Big I Buzz - January 15, 2024

Posted By Kim Fiene, Wednesday, January 15, 2025

 

Happy Wednesday! In this week's Big I Buzz: insurance leaders and lawmakers work on California wildfire relief. Plus, a high-stakes battle over the Affordable Care Act.


Insurance Leaders, Lawmakers Working on California Wildfire Relief

California’s recent wildfires are driving swift action from lawmakers and insurance leaders to protect affected homeowners. Insurance Commissioner Ricardo Lara issued a one-year moratorium preventing insurers from canceling policies in wildfire-impacted areas and proposed a grant program to help low-income residents reduce wildfire risks with fire-resistant roofs and defensible space.


Lawmakers also introduced the FAIR Plan Stabilization Act to strengthen California’s insurer of last resort by issuing catastrophe bonds. Analysts estimate insured losses from the wildfires could hit $30 billion, with most from homeowners’ policies. Despite the losses, industry leaders say insurers have the capital to cover claims and see the crisis as a potential turning point for reform. Read more here.


SCOTUS Agrees to Hear Challenge to Obamacare’s Preventive Care Coverage

The Supreme Court will take up a significant case challenging the Affordable Care Act’s preventive care coverage in its upcoming term. This marks the latest chapter in ongoing legal battles surrounding the health reform law.


If the court sides with the Texas-based employers who brought the case, it could weaken protections for millions of Americans by allowing insurers to stop covering preventive services like birth control, vaccines, and mental health screenings at no out-of-pocket cost. Read more here.


Trusted Choice Relief Fund

The Trusted Choice Relief Fund is accepting donations and grant applications to help those affected by the recent wildfires in the Los Angeles area. According to the latest reports, the fires have burned over 45 square miles, forcing 179,000 to evacuate. Officials report at least five deaths, 1,300 structures destroyed, and 60,000 more at risk as strong winds fuel the flames in densely populated areas of Southern California.


The Trusted Choice Relief Fund is available to provide financial assistance to insurance industry personnel impacted by these wildfires. Whether you're looking to donate to help agents or are seeking financial assistance for recovery, the Trusted Choice Relief Fund is here to provide critical support. Learn more and donate here.


For more news, check out the Action News section of our weekly e-newsletter, Big I Buzz. If you aren’t subscribed, click here to add your email to our emailing list.

Tags:  affordable care act  big i buzz  insuring Wisconsin  wisconsin independent insurance association  wisconsin insurance agency help  wisconsin insurance blog 

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Trusted Choice 2025 Marketing Reimbursement Program Updates

Posted By Kim Fiene, Thursday, January 2, 2025

Trusted Choice Marketing Reimbursement Program

 

The Trusted Choice Marketing Reimbursement Program helps agencies offset the cost of various marketing activities that support marketing and growing your agency, from digital advertising or traditional marketing that include the Trusted Choice logo, to working with select preferred marketing vendors.


Reimbursement Allotment

All agencies are eligible for up to $1000 in reimbursement. Reimbursement amount is calculated at 50% of cost to member agency with a maximum reimbursement of $1000 (limited to one location.)


Ways to Qualify

  • Digital Marketing Efforts: Digital marketing efforts executed by member agency in calendar year 2025 highlighting your agency and/or independent agents. Funds can be used towards production of digital materials (when paid) or towards cost of ad placements. Eligible efforts include but are not limited to: online display and banner ads, paid social media ads, PPC ads, ads on streaming services like YouTube and Hulu, digital sponsorships, ads within apps, graphic designer costs for email and logo development, and more. Subscriptions and recurring payments are not eligible.
  • TechCompare Vendor Services: This reimbursement is available to enhance your agencies marketing and technology capabilities. Leverage any MRP eligible vendors on the TechCompare platform as a new customer in 2025. Check for eligible vendors here.
  • Marketing Education: Funds may also be used for marketing education courses or marketing conference registrations. Trusted Choice recommends courses covering general marketing, social media marketing, small business marketing, SEO and more. All courses/conferences must be approved by Trusted Choice to confirm eligibility. College tuition and state events NOT eligible. Must be primarily marketing focused – contact Trusted.Choice@iiaba.net if you would like to confirm eligibility.

Learn more about the 2025 Program Guidelines here.

 

Tags:  insuring Wisconsin  wisconsin independent insurance association  wisconsin insurance agency help  wisconsin insurance blog 

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