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Big I Buzz - April 26, 2023

Posted By IIAW Staff, Wednesday, April 26, 2023

Happy Wednesday! In this week's Big I Buzz, we are discussing how AI technology is complicating copyright law and Catalyit's State of Tech Report. 

Copyright Law Complicated by AI Technology

The US Copyright Office is grappling with the role of human authorship in art created by AI technology. George Thuronyi, deputy director of the Office of Public Information and Education, said the issue had raised "difficult questions" after an author submitted a comic book that included AI-generated artwork. While originally approved by the Copyright Office, the registration was later cancelled after the artist boasted on social media that she had "duped" the office. Thuronyi said there were "gray areas" where human authorship was unclear, such as when an artist altered their own work using an AI program. You can read more about the complications here

Catalyit The State of Tech Report is Now Available!

Catalyit's State of Tech in Independent Insurance Agencies Report is now available for you to download, and as an IIAW member, you can access the report for free here

Catalyit surveyed agencies around the country to learn about the technology they are using and how they feel about it. Agents also rated their top carrier partners on the technology support they provide. You have have taken the survey yourself, but even if you didn't, you can still access the results. 

The report shares findings from the survey and agency tech trends. Here are four key findings that we found interesting: 

• More agencies are using Marketing Automation platforms (with a 15%  increase year-over-year) for email and text marketing, prospecting, client retention, pre-renewal processes, cross-selling and up-selling. 

• Cybersecurity continues to be a weak point for agents and needs to be a priority. 

• Data Analytics tools are underutilized and with more strategic insights, agencies can make more informed business decisions that improve overall efficiency and performance. 

• Development and use of Commercial Lines Quoting/Rating platforms is growing, with 25% of respondents utilizing at least one of these solutions. 

We encourage you to download the full 36-page State of Tech Report to see all the results, explore the latest insights and learn what the data means for independent agents. 

Want to know more? Attend Catalyit's free webinar next Tuesday, 5/2, at 10 a.m. where Steve Anderson will take you through the report's findings and insights and shares how to enhance your agency's performance. Register here at cataylit.com/catalyit-live

You will need to log into your Catalyit.com account to access this webinar. Don't have an account? IIAW members receive free access to Catalyit.com. Visit iiaw.com/catalyit to gain full access. (You will need to log into the IIAW website to setup your free Catalyit.com account, if you haven't already.)

Don't forget if you haven't already updated your information to head back to this week's Big I Buzz email so you can receive our monthly email curated for you and your role. For more news, check out the Action News section of our weekly e-newsletter, Big I Buzz. If you aren’t subscribed, click here to add your email to our emailing list.

Tags:  Big I Buzz  insuring Wisconsin  wisconsin independent insurance association  wisconsin insurance agency help  wisconsin insurance blog 

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